Angie Morris launched Sirroma Entertainment to focus on artist development and career growth. Her first signing, Alberta’s Drew Gregory, went on to win multiple Country Music Alberta awards. Sirroma later welcomed Quinton Blair, an eight-time award-winning Manitoba artist, and emerging Indigenous talent Brad Sims. Angie also worked with Renegade Station, a now-retired Alberta group recognized with several provincial awards.

With a strong background in music and live events, Angie previously owned a venue that hosted intimate shows featuring artists such as Johnny Reid and Aaron Pritchett, and produced classic rock concerts with bands like Trooper and Prism.

She co-founded “Diamonds in the Rough,” a showcase during Canadian Country Music Week that gives rising artists exposure to industry professionals. Angie also served six years on the Country Music Alberta board, helping guide the organization’s growth.

Passionate about supporting Canadian talent, Angie continues to be a respected leader in the country music scene and one of the driving forces behind Alberta Country Collective.

Bill Hanson has spent a lifetime immersed in music. Picking up the bass and singing at a young age, his passion for country music peaked in his early teens — and never let go. Over the years, Bill has worn nearly every hat in the industry, including performer, manager, tour and road manager, and specialist in live sound, lighting, and video production.

Today, Bill is based in central Alberta with his wonderful partner Amber and where he runs H Factor Productions, along with his children Billie and Brett. Bill is also a proud father to Jesse, Tsar, and Camryn, and a grandfather to Ryann — all of whom provide the balance and support that keep him grounded.

A passionate advocate for Alberta’s country music scene, Bill is dedicated to supporting local talent and creating meaningful opportunities within the industry.

Kami is an experienced arts and marketing professional with a proven track record in funding acquisition, event production, and strategic communications. As the founder of a successful grant-writing consultancy, she has helped artists, organizations, and creative businesses across Canada secure substantial funding to support their growth and advance their projects.

Her career spans leadership roles in marketing, brand strategy, and community engagement across arts, entertainment, health, and youth-focused organizations. She has worked with a wide range of stakeholders to deliver impactful campaigns, build partnerships, and create opportunities for artists and audiences alike.

Alongside her professional work, Kami is an accomplished vocalist and live performer, known for her dynamic stage presence and powerful voice. She continues to write, record, and collaborate on music projects while maintaining an active role in the industry.

Kami holds a Bachelor of Arts in Sociology and Music from the University of Alberta, a diploma in Music Business from the Musicians Institute in Los Angeles, and is currently completing a Master’s degree in Communications and Technology at the University of Alberta.

Creative, committed, focused, and passionate — these words capture Chard’s unwavering dedication to the country music industry throughout his career as a professional songwriter. His experience extends far beyond penning lyrics; Chard has honed the rare ability to guide a song from its very first spark of inspiration through to its marketing strategy, collaborating with and learning from every level of the industry — from legendary icons to emerging independent artists.

This blend of creative vision and business acumen has made Chard one of Western Canada’s most sought-after consultants, serving on numerous boards in both the music industry and the private sector, with expertise in governance and strategic planning. Known for his accountability and skill in bridging communication between diverse sectors and experience levels, Chard brings clarity, cohesion, and creative insight to every project — always keeping an ear out for the next perfect rhyme.